Music App Knock-Outs- Wynk Music, Gaana.com and Saavn
The subscription based model is gaining popularity in the Indian music industry. More and more apps are coming up with a subscription model where user can download and listen to original audio content. This kind of model is important to stop piracy and encourage artist to work towards creating original content. In this article we will compare the three most popular Music apps for Indian market – Wynk Music, Gaana.com and Saavn and see which is the best app for you.
1# Wynk Music
This app is developed by Bharti Airtel and hosts a huge collection of Bollywood numbers along with regional cinema. The best part about the app is its subtle interface. Unlike many other apps which has overwhelming categories, sub-categories all denoted by large imagery, Wynk is pretty neat.The categories are same as that of any other music app- Popular, Top charts, New releases etc. Online radio is also available as a separate category in the side menu. User can login and listen to personalized music like songs/playlists marked as favorite or downloaded earlier or can continue without login. The monthly subscription of Rs.99 gives access to unlimited songs download which is a fair price. Users can pay online using conventional methods like internet banking, credit card or debit card. Airtel users have additional option of paying through carrier balance. The app also has an interesting data saving feature which reduces the audio quality and image quality of images/thumbnails to save upto 70% data.
Wynk has beautiful background music player interface on lock screen where it has very intelligently used the full screen to show the album thumbnail of the song playing. This gives an immersive experience when listening to music in background.
You can download the app here
In this app knock out we think Wynk stands out with its simplicity. Nevertheless, all such music apps are definitely revolutionizing the music industry by providing users to access to original HD audio content. It is worth mentioning that the subscription is the same as it exists in the United States. The difference here s that the user pays for the subscription and also for the internet charges incurred for downloads. In the US, the user only has to pay for the subscription and internet charges are not levied. We are yet to achieve that infrastructure in terms of network connectivity which reduces the internet charges and improves the online streaming experience for both audio and video content.